Game Marketing Tips, Analysis, and News

Wednesday, April 28, 2010

Interactive Fiction

It's still alive! At least, there's a community of people building interactive fiction software and stories, as this article talks about. Ah, old-school gaming... but perhaps it's not just a quaint survival of an older time. If you think about it, e-book readers that don't have much capacity for games (think Kindle) could still be able to do classic choose-your-own-adventure books. Heck, even an iPad might be good for that, or maybe an iPhone. It's not always about the technology; sometimes it's just the experience.

Interactive fiction as the next alternate-reality-game trend for marketing other games? It could be, if some clever marketer wants to make it so. Low-tech can be widely distributed in an effort to market high-tech.

If you like this idea, go to page 127. If you don't like this idea, go to page 145...

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